"It’s going to be extra special": Stefanos Tsitsipas starts charging fans for exclusive Instagram content

ATP
Thursday, 28 November 2024 at 20:30
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World No. 11 Stefanos Tsitsipas, who has 1.9 million Instagram followers, has introduced a €6 subscription fee for access to exclusive content. The Greek player, who has earned over $32 million (€25 million) in his career, faced mixed reactions from fans regarding his decision to monetise certain posts.
The exclusive content includes additional stories and posts, as well as the announcement of a special live stream for his subscribers. Tsitsipas revealed an upcoming Q&A session, exclusively for paying fans, with the top prize being "a free daily pass ticket to all four Grand Slams for one lucky viewer (for the whole year!)."
Currently, Tsitsipas has just over 120 paying subscribers, including his girlfriend, Paula Badosa. Subscribers can view two exclusive stories, three posts, and the upcoming live stream. Despite some criticism, Tsitsipas has taken the opportunity to monetise his social media, supplementing his career earnings and sponsorships with major brands like Adidas, Wilson, Rolex, and Red Bull.
Not all fans welcomed the move. Some expressed their disappointment on social media:
  • “Stef, I've been your fan for 6 years and money won't buy that. You should do it for everybody, not just for those who are subscribers,” replied @tsitsirwin.
  • “Stef, I am one of your devoted fans, but I don't think this is a good idea. Not all of your fans can afford it for financial or other reasons (paid subscription is not available in Russia). Does it make sense to split your fans by putting some above others?” commented another.
  • @Tsitsipetra1 added: “I'm sorry Stef, this whole channel is a bad idea. Creating a 'private fan club' discriminates against many fans who cannot or do not subscribe, some of whom already spend a lot of money and time supporting you. Money/benefits don’t buy a true fan.”
  • Another user, @Patkk151515, remarked: “Confused on the first one, you are offering a ground pass for 4 majors, but the person’s gotta travel to Australia, Paris, London, and New York? That's a costly gift.”

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